BORAT TAKES A BEATING FOR "The Glorious Nation of Kazakhstan"
Borat - aka Sacha Baron Cohen - has been attacked after a prank backfired.
The comedian - who created the fake sexist and racist Kazakhstan reporter Borat - approached a man in New York and said: "I like your clothes. Are nice! Please may I buying? I want have sex with it."
The man didn't find his comments funny and punched Cohen in the face.
Cohen cried out for help, but his pleas were ignored and he was repeatedly hit.
A source told Britain's The Sun newspaper: "Sacha couldn't resist playing the fool as Borat, but he picked the wrong person. I guess this guy thought he was being attacked by someone unstable and lashed out. Sacha is very lucky he didn't get a much worse beating."
Film bosses are pleading with Cohen, 35, to stop posing as Borat on US streets to avoid further violent attacks.
Cohen's new movie, 'Borat: Cultural Learnings of America For Make Benefit Glorious Nation of Kazakhstan', is tipped to become the highest grossing comedy of all time.
THIS AN'T KAZAKHSTA, BORAT AND NEW YORK CITY DON'T PLAY THAT. JUST TRY SAYING GOOD MORNING TO SOMEONE ON THE STREETS OF NEW YORK AND SEE WHAT KIND OF BEATING YOU GET! Original Story